Uniqlo SS’23 x Yash-Pradhan - Press Preview
Created “The Art of Everyday Life” forUniqlo India - Spring Summer 2023 collection 🌷
which included key artwork as mural art wall & notebook diaries. 📒
This illustration has been designed by artist Yash Pradhan. Mr. Pradhan takes inspiration from the UNIQLO 2023 Spring Summer theme, ‘The Art of Everyday Life’, by considering the smallest details that have the power to elevate each moment in our day. Through showcasing everyday experiences in Mumbai, he encapsulates the simplicity one may find here: from the Gateway of India, rickshaws on the streets, and people cycling, to dogs running around and playing – all surrounded by an evolving city.
The artwork was also adapted in form of notebook that was given to the guests at SS Preview throughout the weekend at Snowball Studios, Mumbai.
